Sab nraum zoov LED zaub xov xwm, nrog rau nws siab - txhais thiab kev txhim kho digital, tau dhau los ua lub zog uas tsis tuaj yeem tsis quav ntsej hauv xov xwm tshiab. Nws tsis yog tsuas yog txuas ntxiv ntawm kev tshaj tawm sab nraum zoov thiab kev tshaj xov xwm hauv TV, tab sis kuj tseem koom nrog kev sib raug zoo xws li Weibo thiab LBS qhov chaw los tsim peb lub - qhov chaw rau kev sib cuam tshuam thiab kev sib txuas lus nrog cov neeg siv khoom, thaum tseem muab kev muaj tswv yim ntau dua thiab tsim nws tus kheej tus nqi tshwj xeeb.
1. Cov cheeb tsam tseem ceeb ntawm kev lag luam, tsim kom muaj tus nqi tshwj xeeb
Sab nraum zoov LED zaub xov xwm feem ntau yog nyob rau hauv thaj chaw thaj chaw, cov chaw lag luam hauv nruab nrab, cov hlab ntsha loj, thiab lwm qhov chaw ua haujlwm nrog cov neeg taug kev siab hauv cov nroog tseem ceeb. Nrog cov txheej txheem ntawm nroog loj thiab nrov ntawm cov tsheb ntiag tug, cov chaw no tau dhau los ua qhov chaw tseem ceeb rau cov pej xeem hauv nroog los koom nrog kev lag luam, kev lom zem, noj mov, khw, thiab kev ua haujlwm -txog kev mus ncig. Vim lawv qhov tsis txaus thiab qhov chaw nruab nrab, lawv tau dhau los ua ib daim ntawv tshaj tawm nrog kev lag luam tus nqi thiab zoo.
2. Siab ncav cuag tus nqi, zoo npog cov neeg tuaj saib
LED zaub muaj qhov screen loj, yog qhov muag -catching, muaj zog pom kev, pom dav, thiab xim ci ntsa iab. Ua ke nrog lawv qhov tshwj xeeb spatial zoo, LED zaub xov xwm nyiam cov neeg nyob hauv nroog. Cov kev tshawb fawb qhia tau hais tias qhov nruab nrab txhua lub limtiam ncav cuag tus nqi ntawm sab nraum zoov LED zaub xov xwm yog 61.8%, qhov nruab nrab txhua lub lim tiam ntawm kev nthuav tawm hauv cov cheeb tsam lag luam yog 3.8 npaug, qhov nruab nrab txhua hli ncav cuag tus nqi yog 79.3%, 30% ntawm cov neeg tuaj saib nquag them nyiaj rau sab nraum zoov LED zaub xov xwm, thiab qhov nruab nrab ib saib ntev yog 15.1 vib nas this. LED cov lus qhia muaj qhov ruaj khov thiab rov nthuav tawm cov neeg tuaj saib, uas yog qhov tsim nyog rau kev sib kis tau zoo thiab kev nkag siab ntawm cov ntaub ntawv los ntawm LED zaub xov xwm.
3. Kev lees paub ntawm cov neeg tuaj saib, txhawb nqa kev tshaj tawm zoo
Sab nraum zoov LED zaub tuaj yeem txhim kho cov neeg tuaj saib kev paub thiab kev coj cwj pwm ntawm cov hom. Hais txog kev tshaj tawm sab nraum zoov, cov neeg teb muaj kev ntseeg ntau dua los ntseeg tias cov khoom lag luam tshaj tawm rau sab nraum zoov LED zaub yog cov muaj zog thiab ua cov hom lag luam hauv ntau yam lag luam. Nyob rau tib lub sijhawm, LED zaub kev tshaj tawm kuj tseem muaj txiaj ntsig zoo hauv kev txhim kho hom khoom lag luam thiab cov khoom lag luam impressions . 76.1% ntawm cov neeg tuaj saib tau lees paub tias sab nraum zoov LED zaub advertising muaj qhov cuam tshuam loj rau kev txhim kho hom thiab cov khoom lag luam. Qhov kev siv ntawm cov khoom lag luam tshaj tawm thiab cov txiaj ntsig zoo ntawm cov khoom lag luam yuav ua lub luag haujlwm tseem ceeb hauv kev txiav txim siab ntawm cov neeg siv khoom. Tom qab raug nthuav tawm rau sab nraum zoov LED zaub advertising, cov neeg tuaj saib tus cwj pwm yog cuam tshuam los ntawm kev tshaj tawm, ua rau kev coj cwj pwm tom qab. Ntawm lawv, ze li ntawm 20% yuav nquag tshawb nrhiav cov ntaub ntawv tseem ceeb hauv online, 6.7% yuav nug ncaj qha hauv -kho, 24.7% yuav sim yuav cov khoom, thiab 37.3% yuav koom lossis sib tham txog cov ntaub ntawv tseem ceeb nrog lwm tus, tsim kev tshaj tawm theem nrab.
4. High-Cov neeg tuaj saib kawg, Kev Lag Luam Tseem Ceeb
Daim ntawv ntsuam xyuas pom tias cov neeg tuaj saib los ntawm sab nraum zoov LED zaub xov xwm yog qhov tseem ceeb ntawm cov hluas, kev kawm siab, thiab cov nyiaj tau los siab. Ntawm cov neeg uas nquag cuam tshuam nrog kev tshaj xov xwm, 80.2% yog hnub nyoog 21-45, 65.9% muaj kev kawm qib siab lossis siab dua, thiab 34.8% yog cov thawj coj nruab nrab thiab laus. Lawv muaj kev ruaj ntseg thiab cov nyiaj tau los siab thiab muaj zog yuav khoom.
Nyob rau hauv xyoo tas los no, sab nraum zoov LED xov xwm cov tswv lag luam tau tshwm sim tsis tu ncua, tab sis tib lub sijhawm, peb kuj tau pom tias qhov zoo ntawm sab nraum zoov LED zaub xov xwm tawm tswv yim sib txawv. Txhawm rau tswj hwm kev ua haujlwm niaj hnub ntawm kev tshaj tawm, qee qhov tsis saib xyuas kev tshaj tawm zoo thiab cov ntsiab lus, cuam tshuam tsis zoo rau cov duab tshaj tawm. Yog li ntawd, txhawm rau ua tiav kev sib txawv ntawm kev tshaj xov xwm thiab kev txhim kho kev lag luam noj qab haus huv, tsim kom muaj lub npe zoo thiab tsom mus rau lub sijhawm ntev - kev txhim kho kom ruaj khov thiab kev tsim kho tshiab yog qhov tseem ceeb heev. Hauv -Kev sib tham tob nrog cov kws tshaj lij kuj tau lees paub qhov kev xav no: kev tsim kho tshiab txuas ntxiv thiab txhim kho kev tshaj xov xwm zoo yog qhov tseem ceeb heev. Qee qhov kev tshaj tawm sab nraum zoov twb tau qhia txog cov thev naus laus zis tshiab xws li tib neeg- tshuaj ntsuam kev sib cuam tshuam thiab QR code scanning kom nyiam cov neeg siv khoom los koom nrog cov txheej txheem kev sib txuas lus, yog li txhim kho cov txiaj ntsig ntawm kev tshaj tawm xov xwm.
LED zaub muaj qhov zoo tshaj plaws hauv kev tshaj tawm sab nraum zoov, tsis yog tsuas yog muab cov txiaj ntsig zoo tshaj plaws tab sis kuj yog lub zog- ua haujlwm zoo thiab ib puag ncig zoo. Txawm hais tias muaj kev txhawj xeeb txog lub teeb muaj kuab paug, nrog rau kev tswj kom zoo, lub teeb paug tuaj yeem txo qis heev. Yog li ntawd, feem ntau zoo -paub LED zaub manufacturers tau nquag nthuav tawm sab nraum zoov, tshwj xeeb tshaj yog nyob rau hauv kev loj hlob ntawm me me -pitch sab nraum zoov. Nyob rau hauv lub neej yav tom ntej, LED zaub yuav inevitably txav mus rau zoo dua zaub zoo, txawm nyob rau hauv tsev los yog sab nraum zoov.
